This at-home coloring product combines botanical components with pigments to vary hair shade. A typical utility entails mixing a developer with a crme containing shade, making use of the combination to the hair, and permitting it to course of earlier than rinsing. Variations exist for various wants, corresponding to overlaying grey hair or creating highlights.
The usage of plant extracts in these merchandise might provide perceived advantages, corresponding to conditioning and nourishing the hair in the course of the coloring course of. The model has a historical past of emphasizing pure parts in its formulations. This resonates with customers searching for choices they understand as gentler or much less damaging than conventional chemical colorants. The supply of a wide range of shades caters to various preferences and permits for customized expression via hair shade.